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Find, connect & closelocal retail opportunities.

Turn your product catalog into a list of relevant buyers with the only outreach platform designed for e-commerce brands to get into retail.

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Contact retailers in every major city
Find retailers who are looking for new brands, from around the world, in one place.
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Personalized pitches for every buyer
AI researches every buyer and retailer to create personalized proposals to close your sale.
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Find buyers on every channel
Contact buyers where they are. Send emails, Instagram DMs, or give them a call. All from one place.
Retail Connect by Pietra - Generate wholesale leads, reach retailers, grow sales | Product Hunt
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4.5 rating
300,000+ brands & entrepreneurs choose Pietra
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Retail outreach so easy, it feels like magic.
Go Direct-To-Retail without hours of research to track down buyers. AI does all the hard work so you can focus on what really matters.

Get thousands of opportunities in seconds with one click.

Imagine plugging in your website and getting a list of relevant retailers you can work with in any major city.

View retailers for my brand
Get thousands of opportunities in seconds with one click.

The fee-free way to build a wholesale network.

Use same tools as expensive agencies, brokers, and consultants without the fees. Cut out middleman and save money doing it.

Find your matches
The fee-free way to build a wholesale network.

Let AI research retailers and buyers to craft the perfect pitch.

Every brand is unique. Pietra AI matches your products to the right retailers, then suggests the best message to close the sale.

Get started for free
Let AI research retailers and buyers to craft the perfect pitch.

It's easier, cheaper, and faster with Pietra

Easily create private pages for your wholesale products and automatically ship from Pietra’s fulfillment center directly to retailers with no additional fees or revenue sharing.

Start for free
It's easier, cheaper, and faster with Pietra
Our customers say it best
Retail Connect is absolutely brilliant. This is the perfect tool for my business.
Magaret T.
Atmo Home
Pietra's Retail Connect is one of the biggest value adds to our membership.
Maddie
Leune
This is awesome! It's a super user friendly tool.
Rachel
Pickety Witch
This is amazing! These are all retailers I'd love to work with.
Greg
Cowboy Ski Club
This is the single best tool that business owners can use for getting into retailers.
Aaron
Aaron Evy Designs
I can't believe that this is included with my membership!
Hailey
Iloveyoubaby

Frequently asked questions

What is Pietra Retail Connect?

Retail Connect is a free-to-use tool that is available to everyone with a Pietra account. This tool allows eCommerce brand owners to match with potential wholesale partners that may want to carry their products in their local shops. Pietra Retail Connect is a tool that doesn't replace popular wholesale marketplaces, but can be used in addition to them. Retail Connect allows you to partner with the best wholesale partners for you, without any agency fees, or marketplace fees. To make things even easier for you, if you are using Pietra for storage and order fulfillment, you can seamlessly ship products to wholesale partners directly through the Pietra operations hub.

Can Pietra help my brand get into Retail Stores?

Retail Connect helps identify the perfect retail partners in any city to carry your brand's products. We use AI to read thousands of retailers websites and identify the best matches for your brand. With multiple data sources consolidated and available at your fingertips you'll have buyer's email addresses, Instagram accounts and the phone numbers of these retail stores to begin outreach. Pietra AI will do the research on the retailer for you to write you compelling outreach messages in seconds and start growing your brand's physical retail presence.

What types of retail stores can I connect with?

Pietra uses many data sources from around the world to bring you one of the most comprehensive lists of retail stores. This means whether you are selling apparel, health & wellness products, food & beverage products, or any product under the sun, there will be thousands of retailers for you to connect with. Pietra's AI has been trained to analyze your business and match you with the most viable retailers so that you don't have to do the extra work of researching every retailer in a city, before working with them. Pietra AI also proposes which products have the highest likelihood of being sold on the retailer's shelves.

Are there any fees for using Retail Connect?

Retail Connect is free to try. Free account holders will be able to send 50 messages to retailers before being asked to upgrade their membership to a Full Access or Launch & Grow plan. In doing so, a user will not only get access to Retail Connect, but the entire Pietra platform. Pietra does not take any distributor fees or a percentage of revenue from each sale. You keep all the profit you make!

How do I contact the retailers?

Retail Connect uses many different data sources to provide you and your business with as many retail locations and buyer contact information as possible. You can contact retailers by email, instagram DM, or give them a call. Pietra provides innovative ways for you to get your brand in front of buyers, like allowing you to DM a retailer's instagram account which has a significantly higher open rate, increasing your likelihood of making a connection. You will also receive phone numbers of the retailers so you can call them directly. Pietra AI allows you to deploy an agent to select up to 50 best matched retailers for your brand and will write the outreach emails and send the emails to the retailers on your behalf in a matter of seconds. All communication is between you and the retailer without mention of Pietra.

What happens when a retailer says yes?

For customers using Pietra's fulfillment center, it's super easy to manage wholesale orders. All you need to do is create a shipment in the Pietra operations hub, and Pietra will organize shipping to your retail partner. This is the easiest, fastest, and cheapest way to organize shipments to your wholesale partners. Once you create an order, our team of experts will pick and pack the order to ship on your behalf, and you'll be able to track the shipment in the Pietra portal.

Does Pietra provide shipping labels to ship to Retailers?

Yes! If you're not currently storing your inventory in a Pietra fulfillment center, you can still use Pietra to print discounted shipping labels and ship wholesale orders to retail partners yourself. You can do this by going into Pietra, and selecting "print shipping label" under the Fulfillment tab. These discounted labels are provided to all Pietra members.

How do I know if a retailer wants my products?

Pietra's Retail Connect tool notifies you when a retail contact views your email messages. This way, you can monitor open rates and decide to reach back out to interested retailers, or provide follow up information if you want.

Will my emails be sent to spam if I use Retail Connect too much?

Since this tool allows you to send emails from your email account, you will be subject to the same spam rules as everyone else. The Pietra Retail Connect tool does not itself increase your chance at hitting spam filters.

What does Pietra AI do to help me find a wholesale partner?

Pietra AI streamlines the process of finding a wholesale partner by conducting in-depth research on potential retailers and selecting those that best align with your brand. Our AI technology takes into account factors such as customer overlap and product fit to identify ideal retailer matches. Pietra AI goes further by providing insights on which specific products to pitch to each retailer, crafting personalized email outreach on your behalf, and even sending the emails for you. This comprehensive approach allows you to connect with wholesale partners effortlessly and increases your chances of forming successful retail partnerships.